IP Drivers for a successful SPAC transaction

September 20, 2021 | Articles, SPAC
IP Drivers for a successful SPAC transaction With twenty years of experience, the IP experts at Metis Partners have seen good M&A diligence and bad M&A diligence. Recent SPAC transactions have brought this into sharp focus. Are you seeking a SPAC to acquire your company? Maybe you are a SPAC Sponsor looking for the right acquisition. How can both parties ...

Our Recent CVA Experience – IP Factors and IP Valuation Insights

September 15, 2021 | Articles
We have seen a shift over the last twelve months in the type of IP valuations being sought to support Creditor Voluntary Arrangements (‘CVAs’), principally in retail, casual dining, and leisure sectors.  In particular, reporting the forced liquidation value or ex-situ value of IP assets is not being seen as a credible alternative for many larger restructuring scenarios.  Instead, stakeholders ...

Introducing: The New Metis Partners Brand

September 1, 2021 | Articles
In case you missed it, we were delighted to reveal the new, fresh face of Metis Partners. We are the same Metis Partners that has been providing unique IP valuation services for almost 20 years, but with a new brand identity and new website.   We departed from our black and white logo, as IP is no longer black and ...

Recognizing the Importance of Trade Secret Metadata

July 21, 2021 | Articles
We noticed that trade secret metadata was being discussed within the LinkedIn community recently (example). As it happens, this is something not unfamiliar to us and our IP100 entrants. In fact, we will be working with an IP100 company on the development and implementation of their trade secret policy shortly. In summary, the strategy for the recognition, capture and protection ...

IP Strategy – Pruning and Rebalancing Your IP Portfolio

July 21, 2021 | Articles
Look Inwards It may sound counterintuitive but the most efficient way to build an effective IP portfolio is to first look inwards – look at your brands, trade secrets, patents, software, data & analytics, etc. Create an inventory of these existing key IP assets and focus on the IP that is critical to your business. If it is not immediately ...

Trade Secrets: How To Turn Knowledge Into A Valuable Intangible Asset

July 21, 2021 | Articles
We all know the old maxim: “knowledge is power”. Here at Metis Partners, we utilise our expertise in the field of intellectual property (“IP”) strategy and monetisation to provide companies with the knowledge and skills they need to maximise the commercial exploitation of their IP assets. But knowledge comes in various forms, some of which can benefit your company and ...

IP Assets Might Lift Some of the Dark Shadows Around the Retail Sector

July 21, 2021 | Articles
Having worked on IP valuations to support a number of CVAs in the last 12 months, we’ve seen many poor examples of retail businesses which are rich in IP assets (brands, store formats, online IP collateral, product partnerships etc.) that are contributing to revenue generation, yet the IP assets are still not being fully exploited. We have also seen great examples ...

5 Activities That Could Turn A Trade Mark Into A Valuable Brand

July 21, 2021 | Articles
When is a brand not a brand? When it’s just a trade mark! We are often asked to value or sell a “brand” but when we perform IP diligence we discover that only a trade mark exists. It is worth considering how the following brand-enhancing activities can help you create and maintain a valuable brand. In our experience these same ...

Measuring Brand Value: Brewdog’s IP vs IPA

July 21, 2021 | Articles
Even an IP newbie is aware that trade secrets should be closely guarded by any business owner. It’s what sets you apart from your competitors and allows you to provide a product to consumers that they otherwise couldn’t provide for themselves. So, what would happen if you opened your trade secrets treasure trove to the world, customers and competitors alike? ...

5 Ways an IP Holding Company Could Benefit Your Business

July 21, 2021 | Articles
At Metis Partners, we like to describe intellectual property holding companies (“IPCos”) to our clients as an “insurance policy”.  It’s never too early to think about the strategic management of your IP and to “ring-fence” or separate these assets from the potential trading risks faced by your business. An IPCo is a form of special purpose vehicle whose function is purely to hold and manage a business group’s IP portfolio. An IPCo does ...