IP assets and technologies developed by the Company in relation to precision farming technology, developed with the aim of improving the efficiency of livestock production, were to be commercialized in a joint venture (JV). The Company had committed $millions over years of development to both its technologies and the protection of its IP portfolio.
We were engaged to provide a valuation of the IP assets that the Company was committing to the JV and prior to fundraising. The patent portfolio and trade secrets were key IP assets, and were crucial in enabling the JV to establish its market position and generate future revenues.
We valued the IP portfolio on a fair value basis. The IP portfolio was extensive and using our Metisology® approach, we performed an information discovery exercise in order to identify the IP assets that were critical and would drive competitive advantage in the JV. In arriving at the intellectual property value we identified that patents, trade secrets, and key organizational knowledge were the key IP assets underpinning the JV’s planned product offerings and projected revenues.
We delivered a valuation of the IP assets underpinning the JV’s projected revenue, reinforcing this with detailed narrative around the IP assets. The valuation provided the JV parties with a greater understanding of the value of the IP assets that the Company was contributing. Our intellectual property valuation informed the negotiations between the JV parties and enabled the JV parties to confidently communicate its significant competitive advantages to prospective investors.
IP Assets Valued: Patents, Trade Secrets, Key Organizational Knowledge