Why Slow and Steady Could Have Beaten Swift…

Why Slow and Steady Could Have Beaten Swift…

The acquisition of Big Mountain Label Group (“BMLG”) for $300m by Scooter Braun’s Ithaca Holding was publicised in late June this year. An interesting aspect of this transaction, from an intellectual property (IP) perspective, stemmed from Taylor Swift’s recent statement that she plans to re-record the albums that were included as part of the transaction. […]

read more

Quorn’s Secret Recipe Revealed: Why the Meatless Market is Worth Sinking Your Teeth Into

Quorn’s Secret Recipe Revealed: Why the Meatless Market is Worth Sinking Your Teeth Into

Fish-free tuna, soya shawarma kebab and the illustrious impossible burger, a meatless patty that uses protein from a soybean plant to mimic the effects of blood like animal-based products. These are all quirky items contributing to the thriving meatless market, predicted to be worth around $140 billion in the next decade by analysts at Barclays. […]

read more

The Plight of the 3-Stripes

The Plight of the 3-Stripes

This week in fashion news, sportswear giants Adidas and Sketchers have settled their latest legal dispute over the notorious three stripe trademark. This is just the latest in over 300 infringement matters involving the 3-stripe brand in the United States alone. This particular case between two of the largest US footwear brands involved Sketchers’ Goldie-Peaks […]

read more

FIFA vs Pro Evolution Soccer- Game On?

FIFA vs Pro Evolution Soccer- Game On?

It’s around that time of year again that millions of gamers around the world will be buzzing with excitement for the upcoming release of FIFA 20, a franchise that has confidently surpassed 260 million copies sold in its longstanding reign as the bestselling football video game. However, if you’re a Juventus fan, you might be […]

read more

Facebook presents Libra – what’s the key intangible asset involved?

Facebook presents Libra – what’s the key intangible asset involved?

Image credit: France 24 Facebook has recently unveiled its ambitious project for a new global cryptocurrency, Libra. Facebook’s blockchain-powered currency will be backed by a basket of historically stable assets. This will lessen the high volatility experienced by other big crypto names such as Bitcoin, Ethereum or Ripple. Facebook isn’t embarking in this project alone. […]

read more

Letter from America – League tables are not just for the big players!

Letter from America – League tables are not just for the big players!

My colleague, Hannah, wrote last week about Forbes’ release of this year’s most valuable brands. I wasn’t surprised to see the list being dominated by the prominent B2C consumer brands. Although it would be interesting to know which businesses are new to the list and which have successfully leveraged their brand to penetrate new markets, […]

read more

Which way for Huawei?

Which way for Huawei?

It’s certainly been heating up in the last week for smartphone giant Huawei, as it becomes one of the main targets in a fiery trade war between the US and China. Pressures have been mounting on one of the world’s largest telecommunications equipment and consumer electronics manufacturers, with the politically-charged issues resulting in a ban […]

read more

IP in college basketball: NCAA 1, student-athletes NIL

IP in college basketball: NCAA 1, student-athletes NIL

Image credit: Getty Images Intro 8 April marked the end of the 2019 NCAA Division I Men’s Basketball Tournament, concluding with the national championship game between the Texas Tech Red Raiders (Texas Tech University) and the Virginia Cavaliers (University of Virginia). To get there, both teams had to battle their way through a single-elimination tournament […]

read more

Nike Gets Crazy!

Nike Gets Crazy!

Continuing with the sports theme for World IP Day, there is no doubt that when it comes to sport & retail brands, the power of sporting celebrity endorsement is enormous. Sporting brands have made great and innovative moves with this over the years, from sports stars ‘wearing/using’ the product to collaborating with sports stars and […]

read more

International Women’s Day Q&A with Ruby Chan

International Women’s Day Q&A with Ruby Chan

For #InternationalWomensDay, we thought we’d ask one of our own inspirational women a few questions. Thanks for your great answers Ruby Chan! Q: How did you come to work at Metis Partners? A: I was seeking a role which would strengthen my commercial experience and challenge me intellectually – as a leading IP Valuation firm, […]

read more