Factory Media IP Asset Sale

Michael Chamberlain of Chamberlain & Co, Administrator of Factory Media Limited (in Administration) (“Factory Media” or the “Company”), has appointed Metis Partners to support the marketing and sale of the intellectual property (“IP”) assets relating to the Company.

IP ASSETS HIGHLIGHTS

  • Well-established media company and production house
  • Portfolio of well-known online publication brands
  • Extensive portfolio of registered trade marks
  • Branded website content and domain name portfolio

This is a unique opportunity to acquire the IP assets, including a collection of well-known publications, of leading media and production house Factory Media.

SALE OR LICENSING

All offers, notes of interest or requests for further information should be directed to Aylin Dzhafer, Senior Manager, IP Valuation, Corporate Recovery & Restructuring at aylin@metispartners.com or on 0141 353 3011.

OPPORTUNITY OVERVIEW

Factory Media is a leading publishing house and media company specialising in lifestyle sports with over 32 years of brand heritage and experience in the industry. The Company’s portfolio includes popular online publications such as Road Cycling UK, Total Women’s Cycling, Mpora and Dirt Mountain Bike.

Factory Media established a firm market presence through its acquisitions of outdoor sports and action publications over the last decade. In recent years Factory Media directed its focus to the development and distribution of online content via both its branded websites and social media platforms.

The Company’s authentic and relatable content has successfully helped establish a loyal following among outdoor sports fans. This is demonstrated by Factory Media’s online following with highlights including circa 5.3 million web page views per month and circa 6.7 million social media followers across its brands. The Company’s revenues are associated with advertising and brand partnerships leveraged via its high-quality websites attracting significant online visitor traffic.

The Company’s IP assets include a portfolio of UK and international registered trade marks, website content, domain names as well as goodwill rights in the Factory Media brand and reputation and all associated publication brands.

IP ASSETS FOR SALE

  • Goodwill Rights in the Factory Media brand name and numerous publication brands
  • A portfolio of registered trade marks
  • A portfolio of domain names
  • Branded website content

OPPORTUNITY

The opportunity is likely to be of interest to companies operating in the following areas:

  • Media
  • Marketing and advertising
  • Publishing
  • Outdoor, Adventure and Action Sports
  • Travel
  • Retail

 

SHARE THIS PAGE VIA: Share on LinkedInTweet about this on TwitterShare on FacebookShare on Google+Pin on PinterestEmail this to someoneDigg thisBuffer this pageShare on RedditShare on Tumblr