Barratts IP Asset Sale

Barratts logo

Barratts IP Asset Sale

Metis Partners presents an exclusive opportunity to purchase the intellectual property (“IP”) assets of W Barratt & Co Limited t/a Barratts (the “Company”). The Company’s IP assets available for sale include goodwill rights in the Barratts brand, trade mark portfolio, customer data, domain names and organisational knowledge.

HIGHLIGHTS & OPPORTUNITIES 

  • Heritage footwear retail brand in existence for over 100 years
  • Historical high street and online brand presence
  • Extensive registered trade mark portfolio with international protection
  • Opportunity to revitalise one of Britain’s best-known retail brands
  • Opportunity to extend a heritage footwear & retail brand into new product categories

This is a unique opportunity to acquire the IP assets behind Barratts, one of Britain’s oldest and most established footwear and retail brands.

SALE

All offers and requests for more information should be submitted directly by email to Ruby Chan at ruby@metispartners.com. The deadline for offers has been set at Thursday 19th October 2017 at Noon.

OVERVIEW

Founded in 1903, Barratts is one of Britain’s oldest footwear retailer. The business flourished and grew exponentially throughout the twentieth century, and at its peak had an empire of circa 400 retail outlets nationwide. The business sold shoes via its e-commerce website and high-street stores, and owned a number of shoe brands including Barratts, Saxone, Belle & Mime, Tall & Small, and Little Bees.

Barratts is an international brand, and historically had a presence in a number of countries throughout Europe, Asia and the Middle East, including the United Kingdom, Germany, Austria, China, Singapore and Thailand. The Barratts brand was known for its mail order product catalogues in the early twentieth century. The brand also received significant media exposure from UK newspapers, including The Telegraph, The Scotsman, Sunday Post, The Herald and The Daily Record.

THIS OPPORTUNITY MAY BE OF A PARTICULAR INTEREST TO PARTIES WITHIN THE MARKET SEGMENTS OF:

  • Footwear
  • Fashion
  • Footwear Manufacturing
  • Brand Acquisition
  • E-commerce Retail

IP ASSETS FOR SALE

  • Goodwill rights in the Barratts brand
  • International trade mark portfolio
  • Customer database of circa 1m
  • Branded website
  • Domain name portfolio
  • Organisational knowledge
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